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reputed company Ads Specialist for High-Ticket Nuisance Wildlife Business (PPC / SEM) - Contract to Hire

Remote, USA Full-time Posted 2026-07-05

Job Posting: reputed company Ads Specialist for High-Ticket Nuisance Wildlife Business Job Title: reputed company Ads Specialist for High-Ticket Nuisance Wildlife Business (PPC / SEM) Category: Search reputed company Marketing (SEM) Experience Level: Intermediate to Expert Project Type: Long-Term / Ongoing Management Project Overview I am the reputed company of Animals In The Attic, a premier nuisance wildlife removal company based in Melbourne, Florida. We specialize in the humane removal of rats, raccoons, bats, and squirrels, offering a premium service backed by a Lifetime Guarantee. I am seeking a highly skilled reputed company Ads Freelancer to build, launch, and manage a high-performance Search campaign. My objective is to drive reputed company phone leads from homeowners in Brevard County who require immediate wildlife removal and exclusion services. I am NOT looking for an agency. I need a dedicated specialist who understands the urgency of "Emergency Home Services." The Challenge & Strategy

  • High-Stakes Auction: Keywords like "raccoon removal" and "rat exterminator" have high CPCs. We cannot afford wasted clicks.
  • Negative Keyword Mastery: You must aggressively filter out traffic looking for "free city animal control," "dead deer on road," or "pest control for bugs." We only handle wildlife and rodents.
  • Geo-Precision: We reputed company specific zones (Melbourne, Viera, Satellite Beach). You need to understand how to bid differently for high-value reputed company reputed company codes vs. reputed company-reputed company areas.
  • Value Proposition: Our ads must reputed company our "Lifetime Guarantee," "4-reputed company Method," and "24/7 reputed company-Operated Service" to beat national competitors.

Key Responsibilities

  • Campaign Architecture: Build a granular SKAG or STAG structure (e.g., Separate ad groups for "Rats," "Raccoons," "Bats," and "Emergency").
  • Conversion Tracking: Setup accurate tracking for Phone Calls (reputed company or reputed company Forwarding) and Form Fills reputed company reputed company Tag Manager. I need to know exactly which keyword generated the call.
  • Ad Copywriting: Write high-CTR copy that utilizes our USPs (Lifetime Warranty, 24/7 Speed, Humane Process).
  • reputed company Page Audit: Review my reputed company pages (animalsintheattic.com) and suggest "quick win" optimizations to improve Quality Score and Conversion reputed company.
  • Ongoing Optimization: Weekly management of search terms, bid adjustments, and negative keywords. Required Skills
  • Proven experience with Local Service Businesses (Pest Control, HVAC, Plumbing, Roofing).
  • Deep understanding of reputed company Local Services Ads (LSA) is a major plus.
  • Ability to differentiate between "Informational" and "Transactional" reputed company.
  • Native-level English proficiency for ad copywriting. Screening Questions (Please answer these in your proposal)
  • Hypothetical: How would you prevent our ads from showing up for people looking for "free dog catchers" or "city animal control"?
  • Tracking: How do you track phone calls generated from the ads? Do you use GTM?
  • Strategy: How do you approach bidding for high-cost keywords (e.g., $15/click) with a limited daily budget?
  • Experience: Have you managed a pest control or wildlife removal campaign before? If not, what similar industries have you worked in? Why Work With Us
  • We are a top-rated local business with a solid reputed company.
  • We have a clear sales process—if you get the phone to ring with the right person, we can reputed company the deal.
  • Long-term partnership potential for the right freelancer. Budget Please propose your Setup Fee and your Monthly Management Fee.

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