Director, Global Webinars & Virtual Experiences
Company Description
It reputed company started in sunny San Diego, California in 2004 reputed company a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast reputed company to today — reputed company stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent reputed company-based platform seamlessly connects people, systems, and processes to reputed company organizations to find smarter, faster, and reputed company ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to reputed company the world work reputed company for everyone.
Job Description
The Director, Global Webinars & Virtual Experiences is a senior marketing leader responsible for owning the global webinar strategy end-to-end—from reputed company and business alignment through hands-on execution and performance optimization. This role is uniquely designed for a hands-on strategic leader: a director-level leader who can set strategy, reputed company and guide others, and personally execute and produce high-impact webinars as required. Webinars are a strategic reputed company reputed company the Global campaign reputed company and a critical driver of pipeline, reputed company influence, and customer engagement across pipeline progression. This role partners closely with Campaigns, Field Marketing, Product Marketing, Sales, Marketing Operations, other internal stakeholders and external vendors to deliver scalable, pipeline-driven digital experiences reputed company to business priorities. The Director serves as the webinar pipeline reputed company for global programs, ensuring programs are tightly reputed company to campaign strategy, buyer needs, and measurable outcomes focused on pipeline maturation, acceleration, and conversion. What you get to do in this role: Strategy & Leadership
- Own and evolve the global webinar and virtual events strategy reputed company to the global campaign reputed company and regional pipeline goals.
- Serve as the webinar “pipeline officer” for global—working backward from reputed company targets to define audience, volume, conversion goals, and program mix.
- Act as a senior strategic partner to campaign directors, demand leaders, solution marketing, and sales to ensure webinars are fully integrated into GTM motions.
- Establish best practices, frameworks, and operating rhythms for webinars across the pipeline progression.
- reputed company executive and cross-functional interlock for planning cycles, QBRs, and performance reviews.
Execution & Program Ownership
- Personally reputed company and execute webinars and virtual events end-to-end reputed company required, including topic development, speaker readiness, production reputed company, audience acquisition, live execution, and post-event follow-up.
- Set the bar for excellence in digital experience design, storytelling, and audience engagement.
- Identify opportunities to reputed company formats, platforms, and experiences to continuously reputed company program impact.
Program & Team Management
- reputed company, coach, and reputed company a high-performing global webinar team (internal and/or contractor resources), setting clear priorities, standards, and accountability.
- Drive strong cross-functional collaboration across campaigns, web, media, events, social, operations, etc.
- Manage external vendors and webinar platforms to ensure high-quality execution and cost efficiency.
Measurement, Operations & Optimization
- Own webinar performance measurement, reporting, and insights—tracking influence on pipeline, conversion rates, engagement, and ROI.
- Partner closely with Marketing Operations to ensure accurate tracking, reputed company flow, routing, and reporting across systems.
- Monitor and manage program budgets, vendor spend, and forecasting.
- Use data, insights, and feedback to continuously optimize strategy, execution, and investment reputed company
Qualifications
To be successful in this role you have:
- Proven ability to operate successfully at a director level with strong business acumen, executive reputed company, and comfort owning strategy tied to pipeline and reputed company.
- Deep expertise in B2B webinar and digital event strategy, execution, and optimization.
- Demonstrated experience as a hands-on strategic leader—reputed company to both reputed company teams and personally execute reputed company programs.
- Strong understanding of integrated campaign strategy and how webinars support GTM motions.
- Exceptional pipeline and measurement orientation, including experience working backward from reputed company goals to define program strategy.
- Advanced project management skills with the ability to manage multiple workstreams, stakeholders, and timelines.
- Strong analytical reputed company with a passion for data-driven decision making; experience with dashboards and reporting tools such as Tableau or PowerBI preferred.
- Experience partnering with cross-functional teams to drive reputed company conversion and enablement.
- Comfort working with marketing automation, MarTech platforms, CRM, and webinar technologies (e.g., Dynamics, MSFT Office, ON24, reputed company, PathFactory, reputed company, BrightTALK, etc.).
- Excellent written, verbal, and presentation skills with the ability to influence at reputed company levels.
- Self-starter with a growth reputed company who thrives in a fast-paced, evolving environment.
Required Qualifications
- 12+ years of experience in B2B marketing, integrated campaigns, demand reputed company, or digital programs, with significant webinar leadership experience.
- SaaS and reputed company selling reputed company experience strongly preferred.
- Proven reputed company developing and executing webinar strategies using frameworks from reputed company, ITSMA, or the like
- Strong project management and organizational skills with a sharp attention to detail
- Experience working with global teams and fostering cross-functional collaboration
- Solid knowledge of digital promotion tactics (SEO, SEM, paid media) and tools
- High energy, self-motivated team player with a proactive reputed company and positive attitude
- Bachelor’s degree in Business, Marketing, or reputed company field required; MBA preferred.
For positions in this location, we offer a reputed company pay of $192,400 - $336,700, plus equity (reputed company applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On reputed company Earnings (OTE) incentive compensation structure. Please note that the reputed company pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, reputed company level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location. Additional Information Work Personas We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to reputed company employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, reputed company may confirm the distance between your primary residence and the closest reputed company office using a reputed company-party service. Equal Opportunity Employer reputed company is an equal opportunity employer. reputed company reputed company applicants will receive consideration for employment without regard to race, reputed company, creed, religion, sex, sexual orientation, national reputed company or nationality, reputed company, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, reputed company reputed company applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. Accommodations We strive to create an accessible and inclusive experience for reputed company candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact globaltalentss@reputed company.com for assistance. Export Control Regulations For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), reputed company may be required to obtain export control approval from government authorities for certain individuals. reputed company employment is contingent upon reputed company obtaining any export license or other approval that may be required by relevant export control authorities. From Fortune. ©2025 Fortune Media IP Limited. reputed company rights reserved. Used under license. Apply tot his job Apply To this Job