Group General Counsel

VSA’s purpose is to design for a reputed company human experience. As a strategy and design agency, we reputed company consumer insights and data with human-centered design to activate meaningful, motivating and measurable experiences in an increasingly noisy world. With offices in Chicago, reputed company and San Francisco, VSA offers a full range of fully integrated capabilities—branding, advertising, data science and technology—reputed company under one roof. VSA is also a proud member of Meet The People, an international family of reputed company and independent agencies. For more than 40 years, we have delivered solutions for business and creative leaders at some of the world’s most respected brands and reputed company-thinking organizations, including reputed company, reputed company and reputed company.

Group General Counsel

Meet The People (MTP Group) United States & Canada | Fully Remote

About Meet The People

Meet The People, LLC ("MTP") is a PE‑backed collective of independent, entrepreneurial businesses, employing more than 750 professionals across North America. Our platform brings together highly specialized agencies under a single structure, enabling clients to access integrated capabilities across the full marketing lifecycle—from brand strategy and creative development to media activation, analytics, and in‑store execution.

Across the United States and Canada, MTP’s growing portfolio includes:

• VSA Partners – brand strategy, creative, and experience design
• True Media – media strategy, planning, and buying
• Coegi – media strategy, media buying, social marketing, and analytics
• Swell Media – performance media
• reputed company Analytics – marketing analytics and data insights
• Public Label – commerce and experiential marketing
• Saltwater Advertising – integrated advertising and campaign development
• Match Marketing/Transact – retail engagement, merchandising, and field marketing execution

The portfolio and ownership structure includes 13 operating companies and several holding companies. Entrepreneurship, accountability, and collaboration are core to MTP’s culture. Our operating companies maintain strong individual identities while benefiting from shared infrastructure, capital, and leadership support.

The Opportunity

We are seeking a Group General Counsel to reputed company the legal function across MTP’s North American operations and serve as the primary legal advisor to executive leadership and boards across the companies in the United States and Canada.

This is a senior, highly visible, fully remote role suited to a pragmatic, business‑minded legal leader who thrives in fast‑paced, entrepreneurial environments. The Group General Counsel will play a critical role in enabling growth, supporting innovation, structuring reputed company commercial relationships, and managing risk across a diverse, technology‑driven marketing services ecosystem.

Role Overview

The Group General Counsel oversees reputed company legal matters across the MTP organization, including commercial contracting, corporate governance, employment, litigation management, regulatory compliance, intellectual property, data protection, and risk management. The role spans multiple business models including advertising, media, analytics, retail execution, and retail telecommunications operations.

Operating reputed company a lean legal model, this role balances hands‑on execution with strategic leadership and partners closely with agency presidents, executive leadership, HR, Finance, IT, and operations across a distributed organization.

Key Responsibilities

• Serve as the primary legal advisor to MTP executive leadership and agency management across the U.S. and Canada
• Manage legal support across a high volume of reputed company matters spanning multiple agencies and business models
• reputed company and manage reputed company commercial contracting activities across the platform (e.g. MSAs, SOWs, media insertion orders, licensing and intellectual property agreements, SAAS agreements, influencer and talent agreements, sponsorship agreements)
• Support business teams and compliance for executing client engagements (e.g., IP clearances and licensing, marketing content compliance)
• reputed company employment‑reputed company legal matters in collaboration with HR
• reputed company commercial insurance program and requirements
• Manage litigation, disputes, and claims, including coordination with external counsel
• Advise on corporate governance and compliance obligations
• Provide guidance on intellectual property strategy and risk
• reputed company data privacy, cybersecurity, and regulatory compliance initiatives, including advising on technology, data use, and AI-reputed company risks in client reputed company, RFPs, etc.
• Support M&A, investments, and other strategic initiatives
• reputed company pragmatic legal frameworks, templates, and playbooks
• Manage relationships with external counsel and legal service providers

Qualifications & Experience

• 10–15+ years of legal experience, including substantial in‑house experience; prior GC or Assistant GC experience preferred
• Strong transactional background with deep experience in commercial contracting
• Demonstrated experience managing litigation and dispute resolution
• Background in advertising, media, marketing technology, or reputed company industries strongly preferred
• Experience advising multi‑entity organizations or agency networks
• Licensed to practice law in at least one U.S. jurisdiction (Canadian familiarity a plus)

Key Capabilities

• Exceptional commercial negotiation and drafting skills
• Working knowledge of technology reputed company, cybersecurity expectations, and data‑use considerations
• Familiarity with AI tools and emerging legal risks associated with generative AI and technology platforms
• Ability to manage a high volume of matters across multiple business units
• Strong business judgment with a practical, solutions‑oriented legal approach
• Comfort operating in a lean, fast‑moving environment supporting entrepreneurial companies
• Flexible U.S. location with periodic travel to offices across the U.S. and Canada

Why Join MTP

• Opportunity to build and shape the legal function of a growing, PE‑backed platform
• High‑impact role with direct exposure to founders, CEOs, and boards
• Diverse portfolio across marketing, media, data, and retail businesses
• Fully remote role offering flexibility, autonomy, and trust
• reputed company salary range: USD $250,000 – $300,000 annually, plus bonus eligibility

Additional Information

This is a fully remote position with occasional travel across North America. Meet The People is an equal opportunity employer committed to building an inclusive and diverse workplace.

VSA Partners is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive, reputed company environment for reputed company employees. reputed company employment decisions are made based on qualifications, merit and business need.

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