[Remote] Sr. Industry Marketing Manager, Financial Services
Note: The job is a remote job and is open to candidates in USA. Databricks is a leading data and AI company that provides a platform relied on by over 10,000 organizations worldwide. They are seeking a Sr. Industry Marketing Manager to lead messaging and content within the Financial Services sector, focusing on key subverticals like retail banking and capital markets, while collaborating with various teams to drive demand generation and sales enablement programs.
Responsibilities
- Develop messaging and content that articulate Databricks’ platform capabilities, differentiating value, and solutions for Financial Services companies across areas like insurance, capital markets, and retail banking
- Partner with go-to-market, sales, and other marketing teams to develop targeted campaigns for business leaders and decision-makers
- Create the core messaging and content for digital programs, field marketing, sales engagements, and channel marketing
- Create targeted content to create awareness in the industry including infographics, ebooks, articles, blogs, videos and other customer-facing materials
- Work with customers to build compelling content for high-profile speaking engagements, customer case studies, videos, and brand campaigns
- Manage industry solution launches
- Research customer and market trends to help inform content development and enablement
- Work with industry SMEs to build sales tools, enablement and training e.g. sales plays, sales presentations, battlecards, and prospecting templates
- Drive our industry event strategy for specific subverticals in Financial Services - specifically focused on engagement with executives
Skills
- 7+ years of experience marketing and/or deploying technology solutions within the Financial Services Sector
- Proven track record in developing positioning and messaging for complex B2B products
- Developing and implementing the product marketing vision and strategy for Financial Services solutions
- Creating and managing content, media outreach, and other marketing activities related to the Financial Services sector
- Conducting market research and competitive analysis to inform product positioning
- Experience with cloud, big data, data analytics, data warehouse, and/or AI/ML technologies, with a proven ability to translate the highly technical to relevant use cases and outcomes preferred
- Deep understanding of the technology solutions and operating models driving Financial Services companies - industry context is a plus
- Experience as both a subject matter expert and marketer with strength in storytelling, creative, strategy, and execution
- Customer-facing experience presenting to executives and decision-makers at relevant events, executive briefings, and sales meetings
- Strong collaboration and communication skills and ability to thrive in a fast-paced matrix environment
- Ability to balance strategic vision with tactical execution
- Proficiency in CRM software and sales tracking tools
Benefits
- Eligibility for annual performance bonus
- Equity
- Comprehensive benefits and perks that meet the needs of all of our employees
Company Overview
Company H1B Sponsorship