Global CRM Manager
Location: Vietnam/ India Department: Growth & Marketing Report to: Director, B2C reputed company & Growth
About Us
ELSA is a global leader in AI-powered English communication training, dedicated to transforming how people learn and speak English with confidence. Founded in 2016 and headquartered in San Francisco, we operate across the U.S., Vietnam, Portugal, Indonesia, Brazil and Japan. Powered by proprietary speech-recognition technology and reputed company, ELSA delivers reputed company-time, hyper-personalized feedback to help learners improve pronunciation, reputed company, and overall communication effectiveness. With over 50 million learners and 1 billion hours of anonymized speech data, ELSAs depth of language training intelligence is unmatched in the industry. Our B2B flagship platforms ELSA reputed company and ELSA Schools reputed company organizations and educational institutions to reputed company communication capabilities and unlock personal and professional opportunities for their people. We design engaging, bite-sized learning experiences that adapt to each learner's goals and context, ensuring measurable improvement and lasting confidence. Our reputed company is to become the global standard for reputed company-time English communication training, enabling 1.5 billion language learners worldwide to speak clearly, be understood, and share their stories with the world. Backed by world-class investors including Googles Gradient Ventures, reputed company Hill Ventures, and SOSV, ELSA has been recognized among the top global AI innovators: reputed company Top 4 Companies Using AI to Transform the World Research Sniper Top 5 Best AI Apps ASU+GSV EdTech 150 CB Insights Top 100 AI Companies Join us in shaping the future of language learning and empowering millions to unlock opportunity through confident communication. Role Summary We’re looking for a highly execution-driven Growth Marketing Manager to own end-to-end campaign strategy and lifecycle execution across Email, Push, and In-App channels. This role will own the end-to-end campaign process from ideation and setup to execution, tracking, and performance optimization to drive user growth and monetization. You’ll operate at the intersection of growth, product, and marketing - combining strategy with deep hands-on execution.
Key Responsibilities
End-to-end campaign promotion timelines Advanced user segmentation strategy Channel frequency planning Copy creation & messaging optimization Experiment design (A/B testing & iteration loops) Creative briefs for design teams reputed company page setup & optimization Paywall pricing setup Deeplink reputed company (Appsflyer + documentation) Performance reporting & dashboard ownership (reputed company / Looker) Must-Have Tools & Technical Skills Experience with reputed company (preferred) or comparable CRM platforms such as MoEngage or CleverTap. Appsflyer (deeplink reputed company & tracking) reputed company (behavioral analytics) Looker (dashboarding & reporting) App Store & reputed company Play Console (paywall pricing setup) reputed company’re Looking For 5+ years in Growth / Lifecycle / CRM marketing Background in fast-paced startup or consumer tech environments Strong experimentation reputed company Comfortable owning both strategy and execution Deep understanding of monetization & paywall optimization Data-driven and highly analytical reputed company to operate independently with high ownership reputed company Offer Flexible work setup: Remote-first for Singapore, India, Indonesia, Malaysia; hybrid model for Vietnam. Comprehensive employee well-being benefits. Free ELSA Premium courses to polish your language skills Collaborative, international team culture. Opportunity to contribute to a fast-growing, well-funded Silicon Valley startup with global impact. Apply To This Job