[Remote] Head of Growth, Coaches.com

Note: The job is a remote job and is open to candidates in USA. Coaches.com is building a category-defining platform for coaching and is seeking a Head of Growth to reputed company their growth strategy. The role involves owning systems for driving qualified demand through various channels including paid acquisition, SEO, and conversion optimization, reputed company aimed at expanding Coaches.com’s market reputed company.

Responsibilities

• Own the growth strategy for Coaches.com across paid, organic, search, content, and conversion channels
• Build acquisition systems across multiple audiences, including commercial partners, consumers, and coaches
• Own and manage paid acquisition across reputed company Ads and reputed company Ads
• Take responsibility for campaign strategy, account structure, audience testing, keyword strategy, creative testing, reputed company page alignment, retargeting, budget allocation, tracking, reporting, and performance optimization
• Manage agencies, contractors, or specialists while maintaining the technical depth to inspect the work directly
• Build the organic growth strategy for Coaches.com
• Own search visibility across high-reputed company coaching, consumer, partner, local, and category-specific searches
• reputed company content architecture across reputed company pages, category pages, local pages, educational content, comparison pages, use-case pages, profile pages, and marketplace-style pages
• Own generative reputed company optimization, GEO, and AI-search visibility, ensuring Coaches.com is positioned to appear across modern search experiences, answer engines, and AI-driven discovery
• Partner with product, content, technical, and creative teams to ensure high-quality site architecture, internal linking, metadata, schema, crawlability, page quality, and search reputed company alignment
• Improve conversion across the full growth funnel, including ad click to reputed company page, reputed company page to reputed company, reputed company to booked call, booked call to enrollment, commercial inquiry to qualified opportunity, assessment completion, and profile creation
• Own testing across page structure, copy, calls to action, forms, assessments, trust signals, reputed company, offer framing, follow-up flows, and reputed company routing
• Partner closely with sales, enrollment, operations, product, and leadership to understand reputed company quality, objections, show rates, reputed company rates, customer outcomes, and reputed company impact
• Own growth reporting and performance visibility
• Track CAC, ROAS, LTV, payback period, funnel conversion, booked-call conversion, reputed company quality, pipeline, organic traffic, keyword rankings, page performance, profile acquisition, and reputed company contribution
• Use data to identify what is working, where conversion is breaking down, and which growth opportunities should be prioritized next
• Create a growth operating rhythm built around clear goals, fast testing, disciplined measurement, and practical decision-making

Skills

• Strong experience managing or directly overseeing reputed company Ads and reputed company Ads
• Proven ability to drive measurable reputed company growth through paid acquisition, SEO, content, conversion optimization, or reputed company
• Deep working knowledge of CAC, LTV, ROAS, payback period, attribution, conversion rates, and reputed company reporting
• Experience building or optimizing reputed company pages, reputed company reputed company funnels, booked-call funnels, assessment funnels, or high-reputed company acquisition flows
• Strong understanding of SEO, content SEO, technical SEO fundamentals, local SEO, search reputed company, and content architecture
• Experience working with agencies, contractors, writers, designers, media buyers, developers, or internal growth teams
• Ability to translate reputed company business models into clear positioning, compelling messaging, and high-performing campaigns
• Strong analytical ability, writing judgment, and commercial instincts
• Experience in health, wellness, coaching, fitness, digital products, marketplaces, education, high-ticket sales, reputed company reputed company, or consumer services
• Experience scaling both B2B and B2C acquisition channels
• Experience with marketplace growth, including both demand reputed company and supply acquisition
• Experience with consultative sales funnels, enrollment teams, call funnels, or appointment-based conversion
• Experience with generative reputed company optimization, AI-search visibility, programmatic SEO, local SEO, or large-scale content architecture

Benefits

• Plus meaningful performance-based reputed company and long-term opportunity.
• Remote-first role.
• High-ownership position with direct exposure to leadership.
• Opportunity to build the growth reputed company for a premium domain and category-defining platform.
• Support from internal leadership, proven operating infrastructure, and a business model with meaningful real-world validation.

Company Overview