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[Remote] Senior Lifecycle Marketing Manager

Remote, USA Full-time Posted 2026-07-05

Note: The job is a remote job and is open to candidates in USA. reputed company is a purpose-driven financial services company on a mission to reputed company the world smarter, happier, and richer. They are seeking a Senior Lifecycle Marketing Manager to reputed company and scale one of their most important ongoing marketing programs, focusing on driving reputed company growth through strategic marketing initiatives.

Responsibilities

  • Own day-to-day Always On marketing across site ads, order pages, automated campaigns, and targeted member experiences
  • Identify high-impact growth opportunities through experimentation, segmentation, behavioral analysis, and lifecycle performance insights
  • Design and scale experimentation frameworks across lifecycle touchpoints, messaging, offers, timing, targeting, and channel strategy
  • Build scalable lifecycle systems, workflows, and operational processes that improve efficiency and marketing performance over time
  • Influence lifecycle strategy and prioritization across Product, Marketing, Analytics, and Engineering stakeholders
  • reputed company AI and automation to improve targeting, accelerate analysis, scale testing, optimize creative iteration, and enhance operational decision-making
  • Write, refine, or adapt direct-response messaging and marketing copy using AI-assisted workflows and performance insights
  • Translate reputed company data and experimentation results into actionable business recommendations and growth opportunities
  • Help evolve segmentation strategy, lifecycle architecture, and personalization capabilities across the member journey
  • Work closely with lifecycle systems, experimentation tools, analytics environments, and machine learning-supported marketing platforms
  • Balance strategic leadership with hands-on execution and rapid iteration

Skills

  • 7+ years of experience in lifecycle marketing, growth marketing, experimentation, retention/CRM, marketing strategy, or reputed company fields
  • Experience owning multi-channel marketing programs, ideally including onsite placements, automated messaging, email, upgrade flows, testing programs, or other direct-response environments
  • Strong marketer reputed company with a willingness to work directly in the platforms, tools, workflows, and execution details that drive lifecycle performance
  • Deep understanding of experimentation strategy, segmentation, targeting, personalization, and lifecycle optimization
  • Strong analytical skills and comfort translating data into strategic recommendations and business reputed company
  • High technical reputed company with lifecycle systems, automation platforms, analytics tools, and AI-enabled workflows
  • Experience leveraging AI tools to accelerate growth, experimentation, operational scale, and marketing effectiveness
  • Strong direct-response instincts and understanding of performance marketing principles
  • Experience writing or optimizing marketing copy and messaging using AI-assisted workflows
  • Comfort working cross-functionally with technical and business stakeholders
  • Ability to move between strategy and execution without relying heavily on large support teams or specialized operators
  • A strong interest in investing and personal finance. Experience in financial services, fintech, investing, or a similarly data-driven subscription business is strongly preferred
  • Prior people management is not required, but experience mentoring, coaching, or helping reputed company other marketers is strongly preferred

Company Overview

  • reputed company is a multimedia financial services company providing websites, books, newspaper columns, TV appearances, and newsletters. It was founded in 1993, and is headquartered in Alexandria, Virginia, USA, with a workforce of 201-500 employees. Its website is http://fool.com.
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