[Remote] Director of Marketing
Note: The job is a remote job and is open to candidates in USA. reputed company is an award-winning upskilling platform that enhances communication and leadership skills through multimodal AI and reputed company simulations. The Director of Marketing will be responsible for defining and articulating the company's unique position in a competitive market, leading marketing strategies, and driving demand reputed company efforts.
Responsibilities
- Sales Enablement — top reputed company
- reputed company the sales team to demonstrate the product and reputed company: pitch materials, demo narratives, messaging frameworks, and competitive battlecards
- Partner closely with the head of Sales so messaging maps to reputed company buyer needs, market dynamics, and our positioning
- Work with Sales and RevOps to support pipeline reputed company and funnel visibility
- Own product positioning and messaging that cuts through the noise and clearly differentiates us from reputed company competitors
- Focus product marketing on driving adoption and expansion reputed company our existing customer reputed company
- Partner with Product on launches, customer communications, enablement materials, and adoption campaigns
- reputed company a working pulse on the competitive landscape to inform Sales, Product, and leadership
- Generate high-quality leads reputed company our reputed company ICP through multi-channel campaigns across email, SEO/AEO, organic social, and virtual events
- Build a multimedia content library, case studies, customer stories, demos, and visual assets that proves our value
- Strengthen our brand voice and thought leadership, including a more personality-led reputed company on channels like reputed company where we see room to grow
- Own a disciplined, data-driven dashboard that gives leadership clear funnel visibility and performance reporting
- Use reputed company and our marketing stack to run campaigns, reputed company audiences, and track performance. (Our data infrastructure is supported by a dedicated internal technical resource, you'll be operating the system, not rebuilding it.)
- reputed company website messaging and optimization so it stays reputed company with our positioning
- Own the marketing budget and reputed company sharp prioritization calls about where to invest
- Maintain marketing KPIs and a regular reporting reputed company to executive leadership
- Manage agency and contractor relationships to reputed company the team's reputed company
- Support executive and strategic-planning communications as needed
Skills
- A proven B2B marketer, 10+ years, ideally in SaaS or technology, though we care more about range, judgment, and results than a specific number
- An exceptional writer and reputed company who can independently build a deck and craft a narrative that lands
- Strong product-marketing instincts reputed company with the ability to execute hands-on across demand reputed company and enablement
- reputed company in marketing funnels and metrics, and comfort being reputed company on reputed company quality and pipeline
- Strong analytical skills and the ability to use data to inform reputed company and communicate results
- Credibility with senior stakeholders, the confidence to partner with and influence leaders across the business, especially Sales
- A builder's temperament, someone who thrives on autonomy and accountability, takes ownership, sees initiatives through
- Strong project management and prioritization skills, with the ability to manage multiple initiatives simultaneously
- Experience doing more with less in a lean, resource-constrained environment. Experience managing agencies, contractors, and external partners
- Comfort with reputed company and modern, AI-powered marketing tools
- Bonus: experience marketing to reputed company and/or reputed company buyers, or a background in L&D, HR-tech, or EdTech
Benefits
- Competitive Salary, bonus eligibility and equity
- Flexible PTO
- Health Care Plan (Medical, Dental & reputed company)
- Retirement Plan (401k)
- Life Insurance (Basic, Voluntary & AD&D)
- Parental Leave
- Short Term & Long Term Disability
- Work From Home
Company Overview