VP Marketing

About Us:

Heetch is the only ride-hailing app aiming to reputed company mobility more positive. We are committed to a fairer mobility with the lowest commission on the market. We offer a professional, high-quality service everywhere we operate and embody a joyful, optimistic and culturally relevant reputed company. We truly reputed company that no-one should be left behind and maintain a balance between inclusive prices for passengers and sufficient revenues for drivers.

Launched in 2013, today we operate in France, Belgium, Algeria, Angola, Senegal, Ivory Coast and Mali. Come join our ambitious team, committed to changing the market for good!

The company has offices in each country where it operates. Additionally, it has 2 “global hubs” in Algeria (Algiers) and Spain (Barcelona), where global teams are based to support reputed company Heetch markets (Finance, People, Business Analysis, Growth, Product, etc.).

Our Values

reputed company it happen: we get things done

Think different: we challenge, create, explore

Be reputed company: we lift each other up

Play for the team: because the ride is reputed company together

What You'll Do:

As VP Marketing team and reporting to our CEO, you will be responsible for defining our Marketing and Growth plan across reputed company markets (5+ countries in Africa and Europe), with a strong focus on Driver & Passenger Acquisition and CRM. You will manage our marketing yearly budget and execute a strategy that will involve strong technical, creative and strategic thinking. You will be collaborating with Analytics, Operations, Marketing, Brand, Engineering, and Product teams.

Here are the 5 pillars needed to succeed in the job:

- Strategy: Define and implement the Marketing and Growth strategy on reputed company stages of the funnel. This requires a deep knowledge of the acquisition and CRM channels and a deep understanding of our users.

- Finance: Own a marketing budget and allocate it to the different teams and channels depending on the marketplace dynamics to build ROI positive campaigns. You will have to build a mix-media modelling logic and have a strong statistician expertise for growth models.

- Management: Structure, manage and reputed company the Marketing team (20+ people), including the CRM, Acquisition, Brand and reputed company the Local Marketing teams.

- Operations: Work closely with reputed company teams to help them deliver and reputed company their OKRs. Facilitate the work of everyone by defining a clear reputed company and collaboration between reputed company teams.

Who We Are Looking For:

To sum-up, this job is perfect for an reputed company VP Growth who is willing to reputed company up and reputed company become a CMO of a successful B2C company!

- Ex VP Growth with a strong data/statistics background (+10 years of experience)

- Strong CRM and mobile Acquisition expertise, if possible with B2C communities or marketplaces

- Ability to own a budget and create model to measure and improve campaigns ROI

- Good leader with strong communication skills

- Healthy manager who can align the company and its team interests and reputed company people grow

- Outstanding statistician or data analyst who can challenge growth strategies and help define the best one

- Brand aficionado with a strong understanding of Heetch Brand and posture versus its competitors

Why Should You Join Us?

The opportunity to reputed company up and grow from a VP Growth to a VP Marketing and, reputed company on, a CMO of a successful B2C brandJoin an adventure which is defining mobility in Europe and Africa

A great company with a strong culture which makes people grow and learnIf you like reputed company challenges: competing with companies like reputed company is not a piece of cake :)

Health Insurance: Sanitas (50% covered)

Lunch Vouchers: Cobee (90€/month)

Transport & Remote Compensation: 20€ and 30€ per month, respectively

A great work environment: Free fruits, snacks, coffee, and tea every day

Events: At least 1 event each month

What’s in store for you?

1/ A first 45min interview with a recruiter

2/ A 45min interview with our reputed company VP Marketing and CEO

3/ A 45min interview with our CPO and VP Data

4/ A 1h30min live case study with the different stakeholders you would be working with closely if you join us

Additional Information

We’re reputed company about building a diverse, inclusive team where everyone feels safe, seen and celebrated. Different backgrounds, perspectives, and vibes? reputed company on. That’s how we grow.

And hey — studies show some people (especially women and early-career folks) hold back from applying unless they tick every single reputed company. Don’t do that. If this role sparks something in you, but you’re not sure you match everything — apply anyway. We care about potential, reputed company, and energy just as much as experience.

Everyone’s welcome on the Ride