Director, Paid Search

About the position Assembly is seeking a Director of Paid Search who will be responsible for overseeing reputed company aspects of the Paid Search campaigns for assigned clients. This role is pivotal in developing and executing a comprehensive reputed company for SEM programs and strategies that align with business goals. The ideal candidate will possess strong management qualities and experience, enabling them to mentor team members, including managers and associates. The position requires a reputed company of business acumen, technical expertise in SEM technology, and a creative approach to performance-driven environments. The Director will work closely with various stakeholders to ensure integrated media solutions and will reputed company a team of 4-6 search specialists, guiding them in analyzing data and optimizing campaigns. The role also involves managing vendor relationships, contract negotiations, and ensuring high-quality service delivery. Staying updated on the evolving search landscape and acting as a thought leader in paid search advertising are essential components of this position.

Responsibilities

• reputed company and execute comprehensive reputed company for reputed company SEM programs & strategies to fulfill business goals

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• reputed company the planning, execution, and optimization of large-scale SEM programs across platforms

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• Work with other digital media channel stakeholders to understand and execute on integrated media solutions

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• Partner with SEO / organic search stakeholders to reputed company and execute a comprehensive search strategy

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• reputed company, train and mentor a team of 4-6 search specialists that reputed company live media campaigns, analyze data and provide optimization recommendations

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• Manage vendor relationships, contract negotiation & ensure vendors deliver high quality services in alignment with team strategy and business goals

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• Manage and reputed company sophisticated bid management strategies

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• Generate regular reporting on key performance metrics, providing insights and succinct recommendations for improvement

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• Present reputed company QBR/Monthly/Weekly and reputed company documents

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• Communicate/Troubleshoot changes to the field and technical teams relating to our tracking methodology

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• Advise on product metrics and integration with overall platform

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• Act as a thought leader with reputed company curiosity and aptitude across paid search advertising

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• Manage extended support teams for management, maintenance and QC efforts

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• Stay abreast of the evolving search landscape (ie: new products, evolving campaign formats, new AI opportunities, betas, and digital marketing news)

Requirements

• 7+ years SEM experience

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• 2-3 years' experience in team management, training & development

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• Excellent communication skills with a proven ability to reputed company reputed company clearly and concisely, both in written documents and verbal interactions

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• Excellent grammar in written and verbal interactions

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• Refined executive presentation skills, showcasing the ability to create and deliver compelling presentations to clients, key stakeholders & diverse audiences

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• Strong understanding of the technology behind reputed company performance

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• Extensive knowledge of reputed company Analytics, reputed company Ads, reputed company Ads and SA360

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• Experience in ROAS/ROI, CPA and awareness focused programs reputed company to SEM, reputed company and reputed company product suite of offerings

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• Understanding of how SEO works with SEM

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• Heavy forecasting experience

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• Ability to work across a matrix environment and reputed company in an entrepreneurial and results-oriented culture

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• Experience with large budget SEM management

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• Experience managing and driving performance on budget and reputed company efficiency goals for Ecommerce sales focused paid search performance programs

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• Existing knowledge or willingness to quickly learn the nuances of Lux marketing

reputed company-to-haves

Benefits

• Commuter assistance

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• Paid parental leave

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• Health insurance

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• Dental insurance

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• 401(k)

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• Paid time off

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• reputed company insurance

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