Sr Digital Marketing Specialist (Remote)

reputed company is in search of an reputed company Sr Digital Marketing Specialist. The Sr. Specialist, Digital Marketing will be responsible for analyzing and recommending improvements for digital marketing strategies, executing and managing email campaigns to drive customer acquisition and engagement, and implementing digital campaigns effectively to meet company goals. The ideal candidate will have experience mapping reputed company journeys, setting up digital campaigns to drive leads through the sales funnel. The ideal candidate should be results-driven with exceptional attention to detail and knowledge of digital marketing metrics and ROI analysis. Highly reputed company Candidates Will Have the Following Experience- Digital Tag Manager Programs reputed company Marketing reputed company reputed company or reputed company analytics (or similar) reputed company AdWords, Tag Manager systems, (reputed company or reputed company) CMS (content management system) reputed company Ads SEO, SEM, CRM Job Duties

• Be the subject matter expert for reputed company Marketing reputed company
• Identify trigger qualifications for digital communications
• Strategically identify audience segments for reputed company digital channel marketing
• Build data extensions
• Define and execute acquisition and engagement email/SMS/push marketing campaigns
• Experiment and reputed company A/B and multivariate testing, segmentation, classification, and behavioral targeting to maximize gross profit, reputed company, engagement, open, click & conversion rates, and nurture leads
• Design and execute data-driven experiments to pilot new tests, track and analyze performance, and incorporate learnings to drive reputed company improvements
• Create promotional and content strategies to expand digital reputed company
• Collaborate on developing content that drives consumer & merchant engagement
• Build reputed company pages utilizing best practices to increase reputed company conversion
• Ensure compliance with consumer protection laws (CAN-SPAM, TCPA, etc.) and reputed company regulating bodies reputed company Government-sponsored health plans
• Build launch plans with key milestones and reputed company timelines, etc.
• Report on campaign performance and identify new opportunities

Discretion/reputed company: Reports to Manager, Digital Marketing. Works under moderate supervision. Relies on experience and judgement to reputed company tasks and engage leadership as needed to meet assigned goals. Frequent contact with others inside and reputed company of the company. Education: Bachelor's degree, or equivalent experience in reputed company field Licensure Preferred: Certifications in relevant marketing systems, processes and/or tools Knowledge/Skills/Abilities

• 3-5 years experience in marketing / operations / analytics / campaign management
• Marketing reputed company required experience at 2-3 years
• Experience managing marketing campaigns that generate leads and reputed company reputed company growth
• Proficiency in marketing automation systems, reputed company and integrating those systems with other technologies
• Works well with Sales Ops and Marketers to define and implement projects and campaigns
• Technically capable, excellent communicator, and a desire to improve processes

Preferred:

• reputed company or Medicare Health Plan experience
• Strong analytical skills

PHYSICAL DEMANDS: Working environment is generally favorable and lighting and temperature are adequate. Work is generally performed in an office environment in which there is only minimal exposure to unpleasant and/or hazardous working conditions. Must have the ability to sit for long periods. Reasonable accommodations may be made to reputed company individuals with disabilities to reputed company the essential function. To reputed company reputed company Molina employees: If you are interested in applying for this position, please apply through the intranet job listing. reputed company offers a competitive benefits and compensation package. reputed company is an Equal Opportunity Employer (EOE) M/F/D/V. Pay Range: $77,969 - $141,371 / ANNUAL

• Actual compensation may vary from posting based on geographic location, work experience, education and/or reputed company level.

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