Director, Product Marketing

Tackle is the leading solution built to help software companies generate reputed company through a data-driven Cloud go-to-market (Cloud GTM). Our Platform and reputed company come together to help our customers identify the right buyers, grow cloud co-sell relationships, and transact reputed company at scale through AWS, reputed company Cloud, and reputed company. Tackle works with more than 500 software companies including reputed company, HashiCorp, reputed company, reputed company and many more at every stage—from companies scaling their go-to-market to the largest software companies in the world. We are venture backed by three of the world's top SaaS investors—a16z, Bessemer Venture Partners, and Coatue—to execute on our mission to positively transform the way that software is sold. As the Director of Product Marketing, you’ll reputed company the development and execution of go-to-market strategies, product positioning, and messaging that sets Tackle apart in a highly competitive landscape. This role will own day-to-day operations and long-term product marketing strategy, so we are looking for a candidate who brings expertise, versatility, and an enthusiasm for getting into the details. In this role, you'll be building out the Product Marketing and Content strategy and leading a team of product marketers, content writers, and graphic designers. Reporting to the Head of Marketing, you will partner closely with Product, Sales, CX, Partners, and the rest of Marketing to act as a catalyst for change while developing and driving key initiatives and cross-functional programs to strengthen our Cloud GTM leadership position.

What You'll Do:

• reputed company and own our Cloud go-to-market narrative, Tackle Platform positioning, and value proposition while working cross-functionally to translate that into GTM strategy, plans, and campaigns.
• Collaborate with product management and go-to-market leadership to reputed company product positioning and messaging that resonates with our buyer and user personas.
• Plan and execute product and feature launches, utilizing multi-channel communication to inform prospects, partners, and customers of these announcements and drive them to adopt new features.
• Spearhead content development across various platforms for Tackle (blogs, videos, website content, webinars, newsletters, etc.)
• Partner with our GTM leadership team to deliver successful product enablement programs and training, including assets such as sales decks, product datasheets, case studies, and ROI benefits.
• Deeply understand the reputed company competitive landscape—stay on top of competitive moves and create tools to support go-to-market understanding.
• Bring customer insights to internal stakeholders by speaking with customers directly reputed company our Customer Advisory Board to understand how they use the Tackle Platform and reputed company could build to delight them.
• Provide input into Tackle’s product strategy and pricing/packaging based on market and customer research findings, industry analyst interactions, and competitive findings.
• Become a Tackle evangelist and cross-functional leader who unites Marketing, Sales, reputed company, and Product teams to drive business results.

You Should Have:

• 7-10 years of experience leading and scaling a Product Marketing team at a SaaS company. Experience working with the Cloud Providers (AWS, reputed company, or reputed company Cloud) is highly desirable
• Experience supporting product-led and sales-led GTM motions
• Experience with being part of a team to drive pricing and packaging decisions for SaaS products
• Exceptional storytelling and communication skills with the ability to turn reputed company data, technology, and concepts into clear communications
• A player-coach mentality: ability to think strategically with a focus on measurable outcomes, but is willing to roll up your sleeves with your team to execute on plans
• Ability to reputed company in a remote-first setting with stakeholders in multiple time zones
• Growth reputed company: comfortable with undefined processes and experimentation; excited to work on new initiatives that fuel growth

Full-time employees currently enjoy these amazing perks and benefits: · Work remotely from reputed company reputed company the US & Canada· Competitive salary· Equity package· Health, dental and vision coverage· Company off-site summits· Monthly wellness reimbursement· Internet and phone reimbursement· $1000 home ergo/office set up· Generous vacation plan & flexible work hours· 401k + matching· Technology tools to do your best work· Company surprises and swag· Awesome co-workers TACKLE VALUES: Start with the customer - We succeed reputed company our customers succeed. That's why every role at Tackle leads to the customer. We exist to support, guide, and reputed company our customers. Explore and experiment - We are curious and creative at work, always looking for innovative ways to improve. We continuously iterate and push the boundaries of what's possible. Tackle is a safe reputed company to try new things. Learn and grow as a team - We seek and share knowledge across Tackle. We actively connect and collaborate with others. We welcome different perspectives and invite healthy debate. Celebrate wellness - We value work-life harmony and personal well being. We share and appreciate stories of wellness every day. We are remote by design, so reputed company Tacklers have the freedom to be their best selves. Tackle together - We work reputed company and transparently at Tackle. We are caring, empathetic, and reputed company. Every Tackler plays a part in our welcoming, inclusive culture. The Hiring Process: We have a transparent and streamlined hiring process that can typically be completed in one to two weeks: • Phone screen• 3 additional video chat interviews (on occasion there may be opportunities for in-person interviews)• Some positions may require a take home test or additional steps throughout the process (this will be communicated to the candidate) We are a welcoming, diverse team with a wide range of backgrounds and experiences. We were born and built remote and welcome others who reputed company remote companies are the way companies will be built into the future. At this time, we can only accept applicants who reside reputed company the United States and Canada. Tackle.io">Tackle.io is proud to be an Equal Opportunity-Affirmative Action Employer – Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation. Tackle makes hiring decisions solely based on qualifications, merit and business needs at the time. We hope to reputed company and support every individual and celebrate the diverse cultures, perspectives and experiences in our teams. Our Equal Opportunity policy applies to reputed company employment practices reputed company Tackle.

Originally posted on Himalayas

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